Amazon Influencer Program

Commission follows the standard Associates schedule by category, and it is uneven: Amazon Games sits around 20%, luxury categories often run 3–10% and move over time (luxury beauty was cut from roughly 10% to 9% in 2026), while groceries and health and personal care sit near 1%, with most other categories defaulting around 4%. A handful of top categories carry tiered bonuses for creators who clear a quarterly sales threshold.

The program fits creators whose audience already buys on Amazon — unboxings, “what’s in my cart,” comparison reviews — but the affiliate commission alone rarely funds real content, especially in the low-commission categories. Brands serious about the channel usually add a flat fee through Creator Connections, Amazon’s brand-deal marketplace, on top of the storefront link — the same logic as pairing a TikTok Shop tag with a content fee.